Data Protection

Privacy Policy 7e88
Your Privacy, Our Priority

We take every piece of information you entrust to us seriously. This document clearly explains how 7e88 collects, uses, and protects your personal data.

SSL 256-bit No Data Sharing Secure KYC Data Encrypted
Last updated: 1 January 2026

This Privacy Policy ("Policy") describes the commitment 7e88 in protecting your personal information. As a trusted online gaming platform with over 500,000 members in Malaysia, we understand how important privacy and trust are in our relationship with every user. This policy applies to all users of the 7e88 website, mobile app, and related services.

Introduction & Scope of This Policy

7e88 operates as an online gaming platform offering a wide range of digital entertainment categories to users in Malaysia. In the course of our daily operations, we require certain information from users to ensure a safe, seamless gaming experience that complies with all applicable legal requirements.

This Privacy Policy describes the types of information we collect, the purpose of collection, how we store and protect that data, and your rights as the data owner. We are committed to ensuring all data processing actions are carried out transparently, responsibly, and in compliance with Malaysia's Personal Data Protection Act 2010 (PDPA).

By using any 7e88 service, you agree to the terms set out in this Privacy Policy. If you do not agree, please discontinue use of the platform and contact us to close your account.

Information We Collect

We only collect information that is strictly necessary to provide you with the best possible service. The data we collect falls into two main categories:

Data Type Example Information Purpose
Identification Information Full name, date of birth, ID number Identity verification (KYC)
Contact Information Email, phone number Account communications & notifications
Financial Information Bank details, transaction records Deposit & withdrawal processing
Technical Data IP address, device type, browser Platform security & analytics
Behavioural Data Game history, login times Personalization & fraud detection

In addition to information you provide directly during registration or while using the platform, we also collect data automatically through cookies, tracking pixels, and server logs when you browse our website or app.

We never collect sensitive information such as passwords in plain text. All passwords are stored as hashed values that cannot be decrypted.

How We Use Your Data

Every piece of data collected is used for a clear and legitimate purpose. 7e88 uses your information for the following purposes:

  • Account Management: Creating, verifying, and maintaining your account to keep it secure and functioning properly.
  • Transaction Processing: Processing deposits, withdrawals, and all financial transactions accurately and promptly.
  • KYC Verification: Meeting legal requirements to verify member identity before the first withdrawal is processed.
  • Customer Support: Providing relevant and efficient assistance whenever you contact our support team.
  • Fraud Prevention: Detecting and preventing suspicious activity, money laundering, and platform abuse.
  • Marketing Communications: Sending promotional information, bonus offers, and the latest updates — only if you have consented to receive them.
  • Platform Improvement: Analysing usage patterns to improve platform performance, interface, and overall experience.
  • Legal Compliance: Fulfilling reporting and compliance obligations to the relevant authorities when required.

We will not use your data for any purpose beyond what is stated here without first obtaining your additional consent.


Information Sharing with Third Parties

7e88 does not sell, rent, or trade your personal information to any third party for their own marketing purposes. However, in certain circumstances, we may need to share your information with the following parties:

  • Payment Service Provider: The payment gateway providers we use to securely process your deposits and withdrawals.
  • KYC Service Provider: A third-party identity verification platform integrated with our system to process identification documents.
  • Gaming Service Provider: Gaming software providers that require certain session data to operate games within our platform.
  • Authorities & Regulatory Bodies: When required by law, court order, or a legitimate request from authorities.
  • Professional Advisors: Auditors, lawyers, or experts bound by professional confidentiality obligations.
All third parties we work with are required to sign data protection agreements and comply with security standards equal to or higher than those we maintain.

Security & Data Protection

Your data security is our number one priority. 7e88 implements multiple layers of technical and organisational protection to keep your information safe at all times:

  • Data is encrypted using SSL/TLS 256-bit protocol for all communications between your device and our servers.
  • Passwords stored in hashed format (bcrypt) that cannot be decrypted by anyone, including our own staff.
  • Strict role-based access control (RBAC) to ensure only authorised staff can access sensitive data.
  • Round-the-clock system monitoring, 24 hours a day, 7 days a week, to detect any suspicious activity or intrusion attempts.
  • Regular penetration testing by independent security experts to identify and close any vulnerabilities.
  • An automated data backup system that ensures service continuity and record security.

While we take all reasonable measures, no system can be guaranteed 100% secure against all cyber threats. In the event of a data security incident affecting your information, we will notify you within the timeframe required by applicable law.


Cookies & Tracking Technologies

The 7e88 platform uses cookies and similar tracking technologies to enhance the user experience, analyze platform performance, and deliver relevant content. There are three types of cookies we use:

  • Essential Cookies: Required for core platform functions such as login sessions and security. Cannot be disabled.
  • Analytics Cookies: Helping us understand how users interact with the platform so we can make improvements.
  • Preference Cookies: Saving your preferences such as language and display settings so you do not need to reset them every time you log in.

You can manage your cookie settings through your internet browser at any time. However, disabling essential cookies may affect platform functionality. For more information on managing cookies, refer to your browser's help documentation.

We do not use third-party cookies for advertising or cross-site profiling. All cookies used are strictly limited to the 7e88 domain.

Your Rights as a Data Owner

Under Malaysia's Personal Data Protection Act 2010 (PDPA), you have the following rights regarding the personal data we hold about you:

Right of Access

Requesting a copy of the personal data we hold about you.

Right to Rectification

Requesting that we correct inaccurate or outdated data.

Right to Erasure

Requesting data deletion under certain circumstances permitted by law.

Right to Object

Objecting to the processing of your data for direct marketing purposes.

Right to Portability

Receiving your data in a machine-readable format.

Right to Restriction

Requesting restriction of data processing in certain situations.

To exercise any of the above rights, please contact our privacy team via email or live chat. We will process your request within 30 business days. In cases requiring additional identity verification, we may request supporting information before the request is processed.


Data Retention Period

We retain your personal data only for as long as necessary for the purposes stated in this Policy, or as required by law. In general, our retention policy is as follows:

  • Active Account Data: Retained for the duration your account remains active and in use.
  • Financial Transaction Data: Retained for a minimum of 7 years to meet legal requirements for accounting and anti-money laundering.
  • KYC Records: Retained for a minimum of 5 years after account closure or the date of the last transaction.
  • Security Logs: Retained for 12 months for security investigation and audit purposes.
  • Communication Data: Customer support correspondence records are retained for 3 years.

Once the retention period expires, data will be securely deleted or anonymised so it can no longer be linked to your identity.


Cross-Border Data Transfers

In the course of global operations, your data may need to be transferred to and stored on servers located outside Malaysia. All such data transfers are carried out with adequate safeguards, including:

  • Standard data transfer agreements that comply with international data protection requirements.
  • Only transferring data to countries or regions with a comparable level of data protection.
  • Ensuring all overseas service providers sign binding data protection agreements.
Cross-border data transfers are carried out solely to ensure service continuity and not for commercial purposes. You may request further information about the protection mechanisms used by contacting us.

Children & Minors

The 7e88 platform is exclusively for users aged 18 years and above. We do not intentionally collect, store, or process personal data from minors.

If we discover that a child's personal data has been collected without the knowledge or consent of a valid guardian, we will take immediate steps to delete that data and close the account in question. Parents or guardians who believe their child has registered an account at 7e88 are urged to contact us immediately.


Privacy Policy Amendments

7e88 reserves the right to amend this Privacy Policy at any time to reflect changes in our data processing practices, technological developments, or updated legal requirements. Any material amendments will be communicated to you via:

  • Email notification to your registered address at least 14 days before the effective date.
  • A prominent notice on the platform's home page and this Privacy Policy page.
  • In-app notification upon first login after the changes take effect.

Continued use of the platform after the effective date of any amendments constitutes your acceptance of the latest version of this Privacy Policy.


Contact Us Regarding Privacy

If you have any questions, concerns, or wish to exercise your data protection rights, please contact our Data Privacy Officer through the following channels:

  • Email: [email protected]
  • Live Chat: Available 24/7 via the chat icon on the platform
  • Response Time: Within 3 business days for general enquiries; 30 days for formal data requests

For general enquiries related to your account or our services, you may also refer to our FAQ page or read Terms and Conditions for more information on platform usage rules.

Your Privacy Protected from Every Angle

Every layer of our system is built with privacy at its core. Not just a promise — it is our daily practice.

End-to-End Encryption

All data transmitted between your device and our servers is encrypted using SSL 256-bit. No third party can intercept or read your information.

Integrated & Secure KYC

Our identity verification process uses an integrated KYC system that meets international standards. Your documents are processed confidentially and are not retained longer than necessary.

No Data Sales

We have never and will never sell your personal data to advertisers or any third party. Your data belongs to you — we are simply its custodian.

24/7 Security Monitoring

Our system is monitored around the clock to detect any suspicious activity. Any threats are identified and addressed before they can affect your account.

Malaysia PDPA Compliance

7e88 operates in full compliance with Malaysia's Personal Data Protection Act 2010 (PDPA), ensuring every aspect of our data processing is lawful.

Full Control in Your Hands

You may access, correct, or request deletion of your data at any time. Our team will process your request promptly and professionally.

Secure & Trusted Platform

Play With Peace of Mind, Your Data is Protected

Register your 7e88 account today and enjoy a safe, fair, and responsible gaming experience. Your privacy is always our priority.

Data Protected  ·  PDPA Compliance  ·  18+ Only

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